For Immediate Release

Toshiba's Extended Support Plans Provide Peace-of-mind to Consumers

Over 6% of consumers electronically registering their Toshiba America Information Systems (Imaging Systems Division - ISD) purchased an Extended Support Plan

Long Beach, California: July 5 2002, Toshiba TAIS-ISD released additional performance results today of its consumer service efforts. Extended Support Plans (ESP), when integrated into SatisFusion's electronic registration component resulted in a significant increase in revenue for Toshiba TAIS-ISD - as over 6% of consumers registering their products electronically are purchasing plans.

"This extends the opportunity for customer convenience and protection while avoiding any potential conflict with ESP sales initiatives at the point of product purchase from retail channel partners" said John Mehrmann, National Service manager for Toshiba TAIS-ISD. "The Toshiba Digital Community monthly eMail newsletter maintains and reinforces brand loyalty and provides an immediate communication regarding new product introduction. Customer reacquisition by electronic announcement is fast and cost effective. More then 54% of Toshiba TAIS-ISD registered owners are brand loyal repeat buyers and industry technology leaders."

"Extended Support Plans represent an outstanding value for consumers, especially on technology products like those sold by Toshiba TAIS-ISD. By presenting this valuable plan at the time of registration, as well as making it available to registered consumers throughout the warranty period through the Toshiba Digital Community, consumers are able to have the peace-of-mind that comes with protecting their purchase and Toshiba is able to realize a revenue increase" stated Stephen Posner, Vice President of Sales for SatisFusion.

About Toshiba Imaging Systems Division
Headquartered in Irvine, California, Toshiba Imaging Systems is a division of Toshiba America Information Systems, Inc., and part of the $48 billion Toshiba Corporation, a global leader in high technology products with 307 major consolidated subsidiaries worldwide.

About SatisFusion
SatisFusion delivers a combination of modular, standards-based, Internet, call center, and fulfillment solutions that enable manufacturers to efficiently build long-term, profitable, direct relationships with their consumers. Manufacturers profit from increased revenue, improved customer service and reduced operating expense through the use of SatisFusion's solutions. Whether branded accessories, extended warranties, product registration or one of our many other solutions, we turn product buyers into lifelong customers. Services include: Product Registration, Extended Support Plans, Accessory sales channel, 1 to 1 Promotional Marketing, Consumer Survey and Consumer User Community.

Headquartered in Long Beach, Calif., SatisFusion also has offices in Peoria, Ill., and employs more than 110 people. SatisFusion can be reached toll-free at (877) 542-1700 or on the Web at www.satisfusion.com.