For Immediate Release

Monster Cable Expands its Distribution Channels through SatisFusion


Long Beach, Calif. - June 15th 2003 - Monster Cable Products, Inc., the world's leading manufacturer of high performance cables that connect audio video components for home, car and professional use as well as computers and computer games, announced that is has selected SatisFusion as a premier channel partner. Through the partnership, selected Monster products will be sold through SatisFusion's SalesCentral Module - making them available as part of the product assortments of several of SatisFusion's consumer electronics and photo customers.

"We are very pleased with the program SatisFusion has put together for us" says Jeremy Magtoto, Market Area Manager for Monster, Inc. "SatisFusion manages direct channels for many major manufacturers, and consumers of those manufacturers will benefit from our products" Magtoto added.

In addition to being integrated into the direct sales channels of selected SatisFusion customers, Monster products will also be featured as a dedicated store in SatisFusion's own multi-branded eCommerce site, www.smartermall.com.

"Monster products are a great addition to our line up of branded stores, and to our SmarterMall" stated John Conley, Director of Strategic Account Management - Western Region for SatisFusion. "By making their high quality products available through complementing manufacturer's branded stores we currently manage, consumers can locate and purchase Monster products quickly, and the branded stores benefit from the expanded line up and consumer service" Conley concluded.

About Monster Cable Products, Inc.
Monster Cable Products, Inc. is the world's leading manufacturer of cables for audio, video, car, computer, satellite, and custom installation. Monster also manufactures a complete line of AC power conditioning solutions for computer and home theatre. For more information see http://www.monstercable.com.

About SatisFusion
SatisFusion (a WaCA Company) provides technology-enabled services to consumer products manufacturers that deliver long-term, profitable relationships directly with their consumers. Manufacturers profit from increased revenue, improved customer service and reduced operating expense through the use of SatisFusion's solutions. Whether branded accessories, extended warranties, product registration or one of our many other solutions, we turn product buyers into lifelong customers. Headquartered in Long Beach, Calif., SatisFusion also has offices in Peoria, Ill., and employs more than 100 people. SatisFusion can be reached toll-free at (877) 542-1700 or on the Web at www.satisfusion.com.