SatisFusion ESP



	As the CRM industry shifts its audience from early adopters to the early majority cohort of the mainstream, the emphasis on what customers perceive as important in a product suite is changing from functionality and performance to usability - reliability, ease-of-use, and affordability. These demands, more than economic cycles, are driving the market's interest in hosted CRM for this reason: although all CRM vendors have improved their on-time and on-budget performance significantly through rearchitecting, hosted solutions beat all others by orders of magnitude.

	CRM's Disruptive Innovation – Application Hosting (The Aberdeen Group, 2003)

Extended Support Plans (ESP)

SatisFusion's ESP's are fully insured plans (no risk to the Manufacturer) that provide extended repair coverage for the consumer's product.

This Application is fully able to deliver and present our own ESP's to the consumer, or the Application can present the Manufacturer's plans.

SatisFusion offers ESPs through a variety of channels - through Manufacturer Branded POS PrePacks, during online Product Registration, through 2nd Effort Email and Direct Mail Pieces, and more.

2, 3 and 4 year ESP plans, as well as Replacement Product Coverage for warrantable products are available through the Application.

Standard Features Include:

Automated mapping of appropriate ESP offer to Product Category and Model
Coverage for U.S., U.S. Provinces and Canada
Complete, automated second-effort programs (email, direct mail, outbound phone) offered at strategic product lifecycle intervals
Nationwide service network including the integration of Manufacturer selected service centers.

Optional Features Include:

Outbound phone solicitations
Outbound direct mail solicitations